When Collections Dream Through Machines: Three Experiments with AI and Cultural Memory

Between 2019 and 2023, three projects were developed in collaboration with museum collections and archives: A(rtificial) I(ntelligence) I & II (Atelier Meštrović, Zagreb and Gallery Meštrović, Split, 2019), With the Collection / Perfect Peripheral (Museum of Modern and Contemporary Art, Rijeka, 2020), and Utopian Heterotopia (Richter Collection, Museum of Contemporary Art, Zagreb, 2023).

Although developed in different institutional contexts, all three projects emerged from the same question: what happens when a museum collection is approached not only as a collection of artworks, but also as a dataset?

The research began in 2018, before generative AI became publicly accessible and before image-generation tools could produce results with a simple prompt. Developed in collaboration with programmer Fran Jurišić, the projects required months of data collection, organization, cleaning, and preparation, as well as training machine learning and generative models on specific collections and archives. AI was not approached as a shortcut or a tool of automation, but as a medium for critical inquiry and experimentation.

A(rtificial) I(ntelligence) I & II (2019) developed in collaboration with curator Barbara Vujanović and the Ivan Meštrović Museums, used the museum’s digital archive as a starting point for exploring how machine learning systems “see” works of art. Through the analysis of sculptures, archival photographs, and computer vision systems, the project investigated algorithmic perception, classification, and meaning-making. Rather than attempting to reproduce Meštrović’s work, it examined how AI interprets cultural heritage and what new readings emerge from that process. The project also addressed broader questions surrounding transparency, bias, surveillance, and the increasingly influential role of algorithmic systems in contemporary society.

In With the Collection / Perfect Peripheral (2020), developed during participation in the WHW Akademija program, used the digitized collection of the Museum of Modern and Contemporary Art Rijeka as a training dataset for GAN models. Each artwork within the collection was treated as an equally valuable data point. The generated images were not reproductions of existing works but new visual forms emerging from the relationships between hundreds of artworks contained within the archive. The project approached the museum as a living archive and a data center: a place where accumulated knowledge and cultural memory can become material for new forms of artistic production.

Utopian Heterotopia (2023) was developed in collaboration with curator Vesna Meštrić and emerged from research into the Richter Collection, particularly Vjenceslav Richter’s concept of Sinturbanism. Revisiting Richter’s visions of future cities through machine learning and generative systems, the project explored the relationship between utopian thinking and contemporary technology. Richter’s reflections on computers and creativity, articulated in the context of New Tendencies during the late 1960s, acquire renewed relevance in the age of artificial intelligence. The resulting images occupy a space between archival document, speculative architecture, and machine-generated fiction.

Across all three projects, artificial intelligence functions neither as a neutral tool nor as an autonomous author. Instead, it becomes a site of negotiation between human and machine agency, archive and imagination, historical knowledge and technological speculation. The works engage critically with the opacity of machine learning systems, the biases embedded in datasets, and how algorithmic processes shape contemporary culture. At the same time, they embrace the unexpected, playful, and often poetic outcomes generated through collaboration with intelligent systems.

Rather than offering definitive answers, these projects ask how cultural memory is transformed when collections become datasets, how archives are reinterpreted through machine learning, and what new images emerge when museums begin to dream through machines.

Twilight zone, snapchat, camera, text to speech

Today in the ever-changing world of quick shifting realities, the comprehension of what we think we know about the world is changing rapidly. In the past ten years the development of technology speed up exponentially. Did this change been for easier and better for living? Or is technology changing and reshaping our consciousness and ways of thinking which cannot yet be imagined?

Our perception and an experience of the world undoubtedly changed. Just look at our daily online communication. Nowadays it’s not only happening through text but also through images, videos, GIFs, twitter posts, blogs, games, Skype and group chats. Even if we’re far away from our friends and relatives we can still connect instantly and vividly as almost being physically present. But all that information is leaving a digital footprint that can be followed to the source and potentially misused.

We are transiting into a post-information and post-human age that is radical transformation our way and nature of living, being and understanding the world that surrounds us. Furthermore, on a personal scale, the boundary between online and offline life has disappeared. The most intimate part of our lives have become slice of virtual world that draws the strength from the media. How has the everyday online – offline interaction changed the experience of the world around us and influenced our daily visual perception?

Twilight zone, snapchat, camera, text to speech (2018) from Ivana on Vimeo.

This project was realized as part of the Summer Sessions Talent Development Network and is a coproduction of Metamedia Association and V2_Institute for unstable media.

IMG_20180907_1513212018 Summer Sessions 2018 (Kunstavond XL), V2_ Lab, Rotterdam, Netherlands

2020 27. SLAVONSKI BIENNALE, Osijek, Croatia

technical description
year: 2018
video, loop, 3’11’

Paradise now_

The term hyper-reality marks a new concurrence of circumstances in which every tension between reality and illusion disappears, between reality as it is and as it could be.

Time and space, drastically compressed by the computer, have become interchangeable. Time is compressed in that once everything has been reduced to ‘bits’ of information, it becomes simultaneously accessible. Space is compressed in that once everything has been reduced to ‘bits’ of information, it can be conveyed from A to B at the speed of light. As a result of digitization, everything is in the here and now. The information on the whole world is on the internet, and salvation is just a WIFI away.

Do we look at the world with the same eyes as our ancestors? How has the way we see reality changed due to technology, media, and screens ?How is our relationship with technology? Do we live through technology? Did we find the long-awaited utopia in virtual reality, or does virtual reality amplify society’s hysteria and schizophrenia, lowering focus and awareness?

The notion of “the real” continues to be hotly debated in an era when the internet, virtual reality, cyber theory, and bioethics challenge the very nature of “reality”.

video still (2)

videos_    01 , 02 , 03 , 04

2018 Paradise now_, gallery Izidor Kršnjavi, School of Applied Art and Design, Zagreb, Croatia

2019 Paradise now_ _twilight zone, snapchat, camera, text to speech, Gallery Kazamat, Osijek, Croatia

📷 Ivana Škvorčević

technical description
installations and video installations, which include:
digital print on silk, 400 x 500 cm
4 x digital print on satin, 115 x 170 each
video, loop, 4’46”
video, loop, 6’17”
video, loop, 3’29”
video, loop, 5’20”